Even though Facebook has become nearly saturated today, people still continue to promote themselves on this platform. And the team of Facebook is doing a lot of advancements in the platform to make it more appealing and comfortable for marketers and people alike.

No matter how many new social media platforms come and go, Facebook is one platform which is going to stay there for a very long time. And hence, it makes all the more sense that you consider this as a part of your promotional strategy.

Here are few tips on how you can promote your website on Facebook and reach out to a wider audience.

Set up your page

The first and foremost requirement is to set up your business page on Facebook. Complete all the details of your new page, including:

  1. The name of your business
  2. Type of your business
  3. Website of your business
  4. About me section
  5. Profile and cover photo
  6. Call to action button (if any)

The call to action button can be a “sign up” instruction, or any other action you want people to take by clicking on the button.

With these few steps, you have successfully set up your page. Now you can easily move forward and attract more people to your website.

Join Facebook Groups

Before going ahead with any other thing, make sure you know what your exact target audience is. Now look for the other Facebook groups that have the same target audience and relate to the business you are in.

For example, if you have to market the breast enhancement pills, you need to target those specific ladies only who are looking forward to it. And that can be done through the groups only.

These groups will help you connect with your target audience at a much faster pace. Before you dive in and start promoting your website or products, connect with people on a better note. Ask questions and answer few questions.

This is a great way to build your relationship with those people and attract better attention. After this, you can readily promote your website to the people and increase your sales.