Social media sites are proving to be the best platforms to get online exposure, publicity and get noticed. Many businesses and individuals are benefiting a lot from social media sites. They are not only increasing their popularity among a massive amount of audience but are also earning well. Modeling is the career that most of the girls choose to earn money and fame together. Instead of paying money to a commercial company to be placed in the middle of a television show, most of the girls are choosing to stream up through their laptops and smartphones for Instagram. Several companies from the fashion industry are reaching out to Instagram models due to their influenced activities.
Most of the Instagram users are not aware of how the top Instagram models make money. Instagram is the best platform for girls who are aspiring to make a career in modeling. The girls are getting adequate initial exposure in the modeling industry after just clicking some lucrative snaps. They are not only getting noticed but are also earning a considerable amount to cover their expenses. To know how the Instagram models are earning money, first, you need to know what are the Instagram models.
What are Instagram Models?
You might have heard about Instagram models but perhaps you do not know what they are exactly. This term is self explanatory, that someone who uses Instagram for modeling platform without choosing the traditional ways with agents and brands, is called an Instagram model. They make their career by their own self through Instagram. Once they start gaining Instagram followers in thousands, they start to get noticed by brands and companies. There are many brands who want to promote their new product. These brands contact Instagram models to represent their products on the platform. In return, Instagram models get a significant amount of money.
The process that Instagram Models Follow to Make Money
After improving the self-personality, the girls looking to try modeling through Instagram need to gain around 1,000 followers. The brands only select those girls who have large followership because it will allow their products to reach out to a large number of people. The Instagram models get noticed by fashion shows, magazine photoshoots and even modeling on websites after getting enough followership. Sometimes, companies choose to pay hundreds of dollars to promote their products in a specific post of the Instagram models. The companies can also pay thousands of dollars for multiple posts mentioned over a series of time. When the number of Instagram followers increases, it becomes more prominent that the person who is talking about the products is being paid.
Instagram models also add hashtags about sponsorships in order to be completely interactive with the audience. Sometimes the companies send their products to the Instagram models and ask for a review. The Instagram bloggers or models in return prepare a complete review of the product with the help of the company and present it on Instagram by using their personality and skills. Sometimes the Instagram models take their photos after wearing a product of the brand and add the photo on their feed.
Instagram Modeling is More Beneficial than Traditional Modeling
Struggle and hard work are much needed in either Instagram modeling or traditional modeling. Instagram modeling is a rapid and trustworthy way to make a modeling career. Instagram models have wider opportunities than the traditional models. This platform is providing them a massive amount of earning potential. In 2018, the ad revenue of Facebook was close to $16.6 billion with the help of Instagram. The traditional way of modeling asks for many requirements from the models that Instagram modeling rarely asks.
Gabrielle Epstein is a big name in the world of Instagram modeling. Gabrielle once said in an interview that she can make money with a single selfie than working as a traditional model for an entire week. Instagram models do not need to waste their money on fake agents who most of the time cheat the models. They can also negotiate their own fees and expectations without visiting the brands.
Calculations of Instagram Earning
Earning potential of several Instagram models hint that they do not need to be a traditional celebrity to earn income. Several influencers start to get paid on Instagram with 3,000 followers only. And when it comes to how much amount the models earn, there is no answer.
But, according to our calculation, any micro-influencer who has up to 10,000 followers can charge brands up to $60 per post. The more followers an Instagram model has, more is the earning potential. Larger influencers who have followers between 100,000 to 1 million, can make $210 on each post. Most of the Instagram followers belong to the large influencers category.
Some Instagram models are also counted as macro-influencers who have more than one million followers. If the Instagram models’ follower count goes into six digits and beyond, then they can make a massive amount of money. Such models charge thousands of dollars per post. There are many Instagram models who are macro-influencers on Instagram.