For any kind of query or solution, people run to take the help from Google or other search engines. And why not, when everything you want to know is easily provided by these search engines. Right?
There are millions of queries posted on search engines every day. But most of them follow a particular search pattern only. There is nothing right or wrong in this, but despite staying in different parts of the world, it appears rather surprising that people have similar thinking process.
Here are few of the very common search patterns you will find people using from time to time, no matter in which part of the world they live.
“Near me” search pattern
When you have to find something local, you go for “near me” patterns only. For example, rehabs near me, restaurants near me, shopping centres near me, and so on.
This is the most common search pattern when a person is local or has to find something in the vicinity of his current location. And the working of search engines is so effective that the results also show the nearby areas only. The results are mostly shown in the order of distance from the person’s current location, with the nearest option on the first.
But with the help of good local SEO, the companies can get ranked higher for the searches even when there exist another option with less distance than the first. For example, if you search for drug rehab near me, there are chances you see a bit far away centre first than the nearby centre.
And that happens due to the SEO which companies invest in.
Top X of something
This is another most commonly searched pattern. Some examples here can be, top 10 phones in the market, top 10 action games on internet, top 100 Hollywood songs of the year, and so on.
The “something” can be anything you can think of. If there exist another variant of same thing or company, the “top x” pattern automatically applies here. It is widely used for numerous purposes, for example when someone has to buy a product but is confused which is the best, or when someone has to make a list of some of the best items in the category.
The reason can be any, but top x searches make some of the most widely searched categories all over the world.