If you think that social media is only limited to Facebook, Twitter, or Instagram, then you are wrong. Social media is not just limited to these platforms. But there are also quite a lot of types of social media platforms are available out there, and each of them has its own benefits.
However, in case if you are not well aware of such platforms. Then let me just talk about Types of Social Media and How They Can Help You. So here we go:
Types of Social Media and How They Can Help You
First of all, there are social networking sites like Facebook, Twitter, Linkedin. These platforms are used by people to connect with each other brand. And they can help your business with different things. Like you can use them for Market research, brand awareness, lead generation, relationship building, customer service, and so on. As well as these types of platforms are the most used platform out there.
Media sharing networks
Next, there are media sharing networks. There are quite a lot of media sharing platforms that are available out there. Some of the top ones are Instagram, Snapchat, YouTube, and so on. These platforms are mostly used by people to find and share photos,get automatic likes on Instagram, videos, live video, and other online media. And they can help you to build major relationship networks for your business. Also, you can use these platforms for brand awareness, lead generation, audience engagement, and most of your other social marketing goals.
After social media networks and Media sharing networks, discussion forums are the most popular platforms where you will find a bunch of users. There are quite a lot of discussion forums that are available out there. To name a few, reddit, Quora, Digg is the top ones. These platforms are mostly used by people to find, discuss, and share news, information, and opinions. And you can use these platforms for market research. Or you can advertise your product through the discussions.
For example, if there is a problem anyone is facing, then you can answer the question by talking about your own product. And the user will visit your product page and might purchase or start using it. This is something that is pretty common over Quora.
Bookmarking and content curation networks
Next, there is the Bookmarking and content curation networks. I am pretty sure you have heard about websites like Pinterest, Flipboard, and others. These networks are used by people to discover, save, share, and discuss new and trending content and media. Also, these platforms can be highly effective in driving brand awareness, website traffic, and customer engagement.
So those were some of the top Types of Social Media and How They Can Help You. Even apart from these, there are quite a lot of other types of social media platforms available out there. However, I would recommend you to do that research by yourself only.