The homepage is the most essential part of online business. It is actually comparable to love at first sight. If your homepage is catchy and lucrative for the clients, it will surely generate quick revenue for you.
For online entrepreneurs, the homepage of his website is like a wide window for the customers. It attracts the valued customers, helps them to have an idea and also helps them to explore your whole shop.
So, the homepage affects the brand quality and sales from your site. However, improving the quality of your homepage is not that expensive. So, you can try it for the great benefit of your website. Eminick Review is a great sample of a perfect homepage design for a Home Improvement blog.
Let’s take a look at what can you do to have a very effective homepage for the visitors.
- An image should be lightweight: Having quality and the high-resolution images is a must for your website to get a good exposure. But at the same time, it is to be noted that bigger and high-resolution images need more time to load. The lengthy-time may discourage your visitor and send them to leave your page quickly. According to research by Google it is found that a visitor spends only 3 seconds on a website to load the image. Otherwise, they leave. So, you have to compress your image or files so that they become worthy of your visitors. There are many online tools like TinyPNG to compress the images.
- Create effective Call to Action: You should not keep confusing words or sentences in the page’s introduction. If there is an ambiguous article at the beginning the visitors will be confused and leave the site immediately. So, a well conversant article will create Call to Action and your visitor will click the CTA button. You should keep the Call to Action button on top of the page.
You should try to avoid other problematic elements on the homepage of your website. You will surely put other navigation items like social media buttons carefully so that it does not create any barrier for the CTA button.
- Express your Value Proposition clearly: Your home should have a clear tone for your visitor why they choose the product from your website which will send them quickly to take action. The clarity in your article is far important than images, design, spelling, perfect grammar, etc. Key features in writing should be are as follows-
- Let your visitors know what will they get in return to clicking on the CTA?
- Do the headline and subhead show the solution for the visitor’s desire?
- Will the visitors be ready to fruitfully repeat the message to others?
- The Value Proposition should be repeated: You should repeat the Value Proposition on your homepage once again. You also can remind the visitor what is their benefit of clicking in your CTA. You can use different words and visual effects to tend your visitors to do so. You can go through the following site to have an example of that.
- Specify the importance of your proposition: You should narrate how your business creates high-quality products, how you ensure effective customer service or how it is socially responsible? You will find in many sites that they have cleared their proposition of business clearly. (On the website homepage of United By Blue has emphasized on social responsibility)
- Keep provision on your webpage to scan easily: It is very much important that the visitor can copy or scan a copy of your homepage. It is because people want to copy or scan the writing and images from your webpage. Several research and statistics prove this nature of the visitors.
- Enchant people through your photos: Your photos have a great value on your homepage. You must try to attract boldly valued visitors. If you take the most photogenic products on your homepage, you should try to present it in a very stylish or soothing way.
The guideline that you get here will surely add benefit to your homepage. An effective homepage can ensure your desired earnings from your website.